Le Studio Blog

Welcome to Le Studio blog ! You will find in our articles the latest digital trends, analyses and advices from our team of experts and mood posts on good practices to adopt. Don’t hesitate to leave us your comments!

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The editorial of Julien IBSAIENE – PITASSI, Director of Le Studio by GroupExpression’s digital division (June 2022)

Social networks are undoubtedly a great digital showcase for brands! Since these digital platforms have become an integral part of their marketing strategy, they evolve daily in a cyberspace of...
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Brands and communities on the social networks

The emergence of the Internet has been a turning point in the way brands communicate. Today, it is essential for any organisation wishing to build brand awareness to have a...
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Aesthetics on Instagram

For several years now, brands have been investing in digital communication in order to conquer an increasingly connected audience that loves beautiful visuals. Indeed, the predominance of images on social...
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The power of influence on the promotion and enhancement of a destination

Introduction   The digital revolution we are experiencing has radically changed our consumption patterns. Moreover, the evolution of the world takes into consideration the digitalization of all sectors, including tourism....
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